When HYCO technology first received a client request to design a highly sensitive, low-power device, our engineers and supplier experts initially thought it was nearly impossible to solve the signal issue. They advised me to abandon the project, arguing simply: “Even Apple phones suffer from the ‘death grip,’ and if Apple, with all its top global talents can’t solve this problem, what chance do we have? Just give up!”

As chief advisor and CTO of Lotwork and HYCO, startup companies in logistics and supply chain solutions and technology, I’m often asked by investors and clients this question: How can a startup with limited funds and personnel manage to develop an ultra-low power ring scanner while the big companies with more money and employees could not?

Heart Yang is a leader in the field of ultra-low power Internet of Things (IoT) hardware design and the application of that technology to logistics and supply chain.